Explainer Makers

IT programmes and projects

Show your staff Mondaybefore it happens.

Nobody reads the 120-page project document. They’ll watch two minutes of their own Monday: the finished project at kickoff, then what changes for each team at go-live.

Now playing
SAP go-live Monday

For IT programmes and projects

One picture of the finished project.Before the build starts.

A big rollout touches thousands of people. Departments with different priorities and different constraints, and some that don’t talk to each other. A 120-page project document doesn’t land with any of them.

A two-minute story does. It can follow one person through their Monday after go-live, or the project from kickoff to finish, so every stakeholder, in every office, pictures the same finished project.

  1. 01Kickoff story

    The finished project as a short animated story, played at kickoff and sent to everyone who wasn’t in the room.

  2. 02Go-live stories

    What changes on Monday, told for each department, from the same story.

  3. 03Story-based e-learning for the rollout

    For the months of a big rollout, such as an SAP move before mainstream maintenance for its older ERP ends in 2027. A story for each module of the rollout training, ready for Rise 360 or your LMS.

“They all understood it. It changed the way they delivered the project.”
Project manager, healthcare IT kickoff. A two-minute story replaced a 40-page PowerPoint.

Project work inside 28 organisations, including BP, IBM, Microsoft, Sonic Healthcare, Queensland Police and Petro-Canada.

Programme films

Kickoff, go-live and rollout films.Healthcare, mining, government, utilities.

Each film shows where it’s used: at kickoff, during the rollout, at go-live, or sent to customers before go-live. Tap one to watch it with sound.

Kickoff to go-liveMining

SAP go-live Monday

A maintenance planner can’t raise a work order on go-live Monday. Then the same project starts with the end.

KickoffGovernment

One week after go-live

Nine departments, one new grants system, and nine different pictures of it. Then the kickoff opens with one person’s first week after go-live.

RolloutHospital

Rose’s record

One new patient record for every hospital in the region. The rollout starts with one patient’s day on it, from the ambulance to her GP.

Go-live for staffHospital

Go-live night

A hospital system goes live at midnight. At 2 am, a night nurse can’t find the medication screen.

Go-live for customersUtilities

The new bill

A new billing system goes live without a hitch. Then a customer’s first bill looks nothing like the last, and she thinks it’s a scam.

KickoffIT department

Project vision video

Four hours of slides at kickoff, and everyone walks out picturing a different system. Then a short story of the finished system, before the build starts.

Corporate work

Every corporate job is different.So I quote each one.

Tell me about your programme: how many departments, how many people, and when it goes live. I’ll come back with a fixed quote, so the price doesn’t move. One film for the whole project, or a cut for each department.

How a video gets made

We talk. I write it.You see every scene before it moves.

Shown with a sample film: SAP go-live Monday, made for programmes facing the 2027 deadline.

01

We talk

Half an hour on a call. I read your documents and website first, so we start on what matters.

The brief: thousands of people at a mine site move to new SAP screens on one Monday. Show them that Monday before it happens.

02

I write the story

Told the way that suits your message: a person, a project, a place or an advert. You sign off the script.

Meet Sam. He plans maintenance at a mine site. Twelve years in the old screens. He can raise a work order with his eyes shut. On go-live Monday, he can’t find it. The crew is waiting.

03

You see every scene

Every scene as a still frame. You sign them off before anything is animated.

Scene 3: Sam at his old screen
Scene 4: Sam lost on go-live Monday
Scene 5: the crew waiting by the truck

Scenes 3, 4 and 5, signed off as stills

04

Then it moves

Animation, a professional voice, music and captions. Versions for your website, social media and your LMS.

Usually about three weeks from our first conversation.

How I break a big idea into scenes

Questions

The short answers.Ask me anything else.

What does corporate work cost?

Every corporate job is different, so I quote each one after a conversation. The quote is fixed, so the price doesn’t move.

Can each department get its own version?

Yes. That’s a series from one story: the same characters, with a cut for each department’s Monday.

Will you sign our NDA?

Yes, before we start. The story needs your situation, not your secrets, so you never have to send anything confidential.

How long does it take?

About three weeks from our first conversation, depending on how quickly the script and the scenes are signed off.

Is it made with AI?

The scenes and the animation are made with AI tools, from a script and a storyboard you sign off. The story comes from our conversation, and nothing is animated until you’ve approved every scene.

Will it look like AI?

Watch The moment the rules matter and judge for yourself. You see every scene as a still first, and anything that looks wrong is redrawn before it moves.

What if a scene isn’t right?

I work on the script with you until you’re happy with it. On the video, you get two rounds of changes. A third round of changes to the video, or any after it, is A$250 + GST a round, to cover the extra production time and costs. If something in the animation itself goes wrong, such as a hand or a cup that moves the wrong way, I fix it at no cost, in a 2D animated explainer or film-style.

Who owns the finished video?

You do. Use it on your website, LinkedIn, intranet, LMS and in presentations.

Contact

Start a conversation.Tell me what you need, and when.

A line or two is enough. I’ll come back to you by email.

Prefer LinkedIn? Message Ken McHardie on LinkedIn.

The cover of the guide

Free guide · PDF, 10 pages

How to get your animated explainer made

The prices, how to choose a length, what a film looks like, and what you and I each do to make it.

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