Half a metre
A forklift misses a picker by half a metre and nobody writes it down. Then the safety course opens on that moment, from her side.
Learning and HR · Contact centre
Story-based e-learning.Explainer for learning and development teams.
A 100% pass rate, and on Monday Sam freezes on his first call. What a story-based course does instead, and the research behind it.
1:23 · Cartoon · Contact centre
What the film says
100% pass rate. Everyone finished the new e-learning course. Then Monday comes… Sam takes his first call on the new system, and he freezes.
He clicked Next forty times. He passed the quiz. He did the e-learning training… but he didn’t learn.
Well, it was boring, if we’re being honest. Most e-learning lists the steps, then tests them. Story-based e-learning puts your staff inside the job.
It starts with someone like them, doing their work. A real problem lands: a customer charged twice. Sam tries the old way, and the customer waits.
A colleague shows him the new way, and the refund goes through. Now it’s the learner’s turn, in a fresh situation, making the same decisions. The research backs it.
Across 37 studies and over 33,000 people, stories were understood and remembered better than explanations. Across 117 studies, training that showed both the wrong way and the right way carried over best to the job. Explainer Makers builds story-based courses using AI tools, Vyond and Articulate Rise 360, ready for your LMS.
I have built corporate e-learning courses since 2005. So, if you want staff who can do the job on Monday, then message me on LinkedIn today.
Want one like this for your training? I quote each job, and the film drops into Rise 360 or your LMS.
More films
More films.Every one made the same way.
Sixty pages
Everyone passed the privacy course, and a colleague’s pay details still went to the wrong Michael. Then the same Rise lesson, opened with his story.
Friday, 4.52
A fake payroll email lands at 4.52 on a Friday, and he types his password. The cyber module, told from inside his inbox.
The declined card
A fraud hold declines a 72-year-old’s card at the checkout. The same procedure, with a different first sentence.
Contact
Start a conversation.Tell me what you need, and when.
A line or two is enough. I’ll come back to you by email.
Prefer LinkedIn? Message Ken McHardie on LinkedIn.